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Sports Insight Fitness Product Demo Videos Colin Kaepernick to Endorse MoGo Mouthguards 2XU Opens Its First North American Retail Center Southern Miss and Russell Athletic Agree to 5-Year Athletic Apparel Deal Re-positioning Yoga by Gender at Retail
 

Sports Insight Fitness Product Demo Videos

The cover story of the May/June issue of Sports Insight magazine focuses on a new breed of “functional fitness” products. To read the article, [click on this link]. Below are links to video demonstrations of some of the products featured in the issue: SKLZ Core Wheels: [VIDEO LINK] Perfect Fitness – Perfect Pushup and Perfect [...]

Colin Kaepernick to Endorse MoGo Mouthguards

49ers quarterback Colin Kaepernick will begin wearing MoGo Flavored Mouthguards this upcoming NFL season and will serve as a brand ambassador for the company, appearing in the company’s advertising, digital campaigns and point-of-sale materials. MoGo Sport’s flavored mouthguards use a process that infuses the protective mouthguard material with natural flavor essences with no sugar, calories [...]

2XU Opens Its First North American Retail Center

This past weekend, Australian-based performance apparel brand 2XU opened the doors to its  first ever retail Performance Center in North America.  Located at 1512 Montana Avenue in Santa Monica, California, 2XU Montana represents the brand’s first direct to public retail store in North America, and the beginning of “numerous brand building initiatives lined up to [...]

Southern Miss and Russell Athletic Agree to 5-Year Athletic Apparel Deal

The Southern Miss Department of Athletics and Russell Athletic have announced an agreement for Russell to supply athletic apparel for the Southern Miss intercollegiate sports teams. The agreement covers five years and encompasses total compensation for the University of $2.75 million. The uniforms will give the Golden Eagles a new look for the upcoming season, [...]

Re-positioning Yoga by Gender at Retail

Enter the shiny, new Under Armour store in downtown Baltimore, and the first thing that catches your eye is women’s yoga apparel.  A few steps from the front door, on the right, is a female mannequin decked out in yoga wear.  More yoga styles, tops and bottoms, colorful and basic black, are on display. Then [...]

What’s Fair: One CEO’s Opinion

21 May 2013

Below is a letter from Scott Leonard, CEO, Indigenous Organic + Fair Trade Organic.  I met Scott probably a decade ago, maybe more, and he has stayed true to his beliefs and created a brand based on what’s fair.  I think his thoughts are worth a read: Dear Friends, I’ve decided it was important for [...]

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Posted in Textile Talk0 Comments

Sports Insight Fitness Product Demo Videos

20 May 2013

The cover story of the May/June issue of Sports Insight magazine focuses on a new breed of “functional fitness” products. To read the article, [click on this link]. Below are links to video demonstrations of some of the products featured in the issue: SKLZ Core Wheels: [VIDEO LINK] Perfect Fitness – Perfect Pushup and Perfect [...]

Read the full story

Posted in Sporting Goods, Spotlight0 Comments

Dodgers Team Up with Quench Gum for 2013

20 May 2013

The Los Angeles Dodgers are partnering with Mueller Sports Medicine and Quench Gum for the 2013 regular season. Mueller will provide the Dodgers players with Quench Gum and will offer fans special giveaways and promotions throughout the season. The Dodgers will display a vivid blue bucket of Quench Gum in both dugouts at Dodger Stadium. [...]

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Posted in Sporting Goods, Team Talk0 Comments

Rawlings Introduces Batting Helmet Rating System

19 May 2013

Rawlings has announced the introduction of the Rawlings Performance Rating (RPR) system, a first-of-its-kind batting helmet classification system designed to educate consumers on selecting and purchasing the best option of protective headwear based on expected pitch velocities covering all levels of baseball competition. As part of the RPR rollout, Rawlings also launched a new line [...]

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Bangladesh Update: Global Effort on Fire & Building Safety

13 May 2013

IndustriALL and UNI Global Union, together with NGO partners welcome today’s decision by H&M, Inditex and C&A to commit to sign the Accord on Fire and Building Safety in Bangladesh. However they say it’s imperative that other companies sign up too if another Rana Plaza tragedy is to be avoided. H&M, Inditex and C&A join [...]

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Cocona Taps Bowman for CEO, Poorman Steps Aside

01 May 2013

Cocona, Inc. announced that Jeff Bowman has begun serving as the company’s Chief Executive Officer (CEO). He replaces outgoing CEO Brad Poorman, who is leaving to pursue other opportunities, including selling Cocona products, after helping Bowman in the transition. Bowman most recently served as the Chief Operating and Technical Officer of Massif in Ashland, Oregon. [...]

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Spalding Named Official Ball of Five NJCAA Sports

26 April 2013

The National Junior College Athletic Association (NJCAA) and Spalding have entered a partnership in which Spalding will be the official ball for five of the NJCAA’s premier sports starting July 2013. The five-year deal makes Spalding the ‘Official Ball’ of NJCAA baseball, men’s basketball, women’s basketball and football. In addition, Spalding’s softball brand – Dudley [...]

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OIA Offers New Tool to Help Companies Assess Chemical Use

25 April 2013

The Outdoor Industry Association (OIA) Sustainability Working Group (SWG) has launched a pilot program to help companies identify and reduce the environmental impacts of their products. The Chemicals Management Framework is a groundbreaking roadmap for companies to analyze their chemical management processes and guide them toward improvement. Any company may participate in the pilot, which [...]

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Colin Kaepernick to Endorse MoGo Mouthguards

25 April 2013

49ers quarterback Colin Kaepernick will begin wearing MoGo Flavored Mouthguards this upcoming NFL season and will serve as a brand ambassador for the company, appearing in the company’s advertising, digital campaigns and point-of-sale materials. MoGo Sport’s flavored mouthguards use a process that infuses the protective mouthguard material with natural flavor essences with no sugar, calories [...]

Read the full story

Posted in Sporting Goods, SpotlightComments Off

2XU Opens Its First North American Retail Center

22 April 2013

This past weekend, Australian-based performance apparel brand 2XU opened the doors to its  first ever retail Performance Center in North America.  Located at 1512 Montana Avenue in Santa Monica, California, 2XU Montana represents the brand’s first direct to public retail store in North America, and the beginning of “numerous brand building initiatives lined up to [...]

Read the full story

Posted in Running, Sporting Goods, SpotlightComments Off

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