Salomon USA is opening its first flagship store in the United States.  The Salomon store will be located in Salt Lake City’s City Creek shopping center in the largest city near the company’s hometown of Ogden.

The store is set to open in late March and will carry Salomon apparel, footwear and other softgoods items found on the Salomon website. While Salomon hardgoods will not be available for sale at the City Creek location, consumers will be referred to the authorized Salomon dealers around the state of Utah. This will allow consumers the benefits of world-class boot fitters and being custom fit for their alpine, Nordic and snowboard needs.

The store will be outfitted with Salomon’s latest generation fixtures as part of a global Salomon fixture launch featuring digital technology and tactile displays.